Case study
Supporting Meridian Capital through strategic repositioning and scale
Meridian Capital engaged us to refine strategic positioning during a critical phase of organizational growth.

About
Meridian Capital is a private investment firm advising growth-stage companies across technology and financial services sectors.
Industry
Investment
Company Size
30–40 employees
Results
$55M growth in portfolio valuation
Headquarters
Singapore, Asia
As Meridian expanded its portfolio, consistent strategic communication became increasingly important.
They needed alignment across leadership, portfolio messaging, and external stakeholder communications.
“The strategic clarity helped us communicate with confidence across partners, founders, and institutional stakeholders.”
Jonathan Lee, Investment Director
Challenge
Maintaining clarity during rapid expansion.
Growth introduced fragmentation across messaging and decision-making. Different stakeholders interpreted the firm’s focus differently. This created inefficiencies and diluted strategic intent.
Outcome
Unified positioning that supported confident scale.
We aligned strategic narrative across leadership and portfolio companies. Decision frameworks became clearer and easier to communicate. This enabled stronger partner alignment and more confident long-term growth.





